Think of the expertise that’s in the room every time your Board of Trustees meets. What a tremendous resource—and here’s the opportunity to tap it. Still, you’ve noticed that great ideas and suggestions can slip away. They pop up during a discussion, but that information doesn’t get captured in the standard Board minutes.

Perhaps it’s not surprising that teachers desire spacious classrooms. They prefer collaborative spaces that are flexible and open, which they believe to be more conducive to learning. As the use of technology increases, classroom accommodation becomes a larger issue.

Headlines have recently trumpeted high-profile individuals and institutions becoming involved in various forms of college-level admission cheating. While there is no foolproof way to prevent nefarious conduct of this sort, you must use available safeguards to keep your school from becoming inadvertently complicit in schemes of this kind.

It takes the perfect storm of a great idea, flawless execution, and community engagement to bring a project to life that separates your school from the rest. For Eastside Christian School, it all started with the idea of raising awareness and ended with a remarkable, state-of-the-art video that illustrates their mission at work.

Culture is a cornerstone of how your school functions. Without a healthy school culture, teachers aren’t able to give their best to their students, students don’t feel supported in their learning experience, and parents aren’t satisfied with the education that your school offers. It’s a recipe for d...

An exemplary advisory program sets your school apart. This program provides school leaders with the valuable opportunity to work one-on-one with students, providing individualized support and guidance to help them achieve success. Your school’s advisory program will be unique, based on the needs ...

Families are extremely diverse—and all have different motivations for choosing your school. Your job is to create messages that appeal to mission-appropriate families to drive interest and enrollment at your institution. To start this process, we recommend the exercise of family personas.

Phoneathons have long been a staple of fundraising strategies. But are they still effective? The answer is—it depends!

Word of mouth can be one of the biggest enrollment drivers at your school. Happy parents tell their friends about how much their child enjoys your school and soon, that family starts to consider your program as well. Your school can capitalize on this vital recruitment opportunity by establishing a parent ambassador program.

As you look for more ways to protect your school, consider implementing a video surveillance system to help monitor your campus. As with all new facility systems, the Business Office should create a policy to help dictate acceptable use. Here are a few items we’d suggest you consider as you implement a video surveillance system and create an accompanying policy.